After 11 Years, the Ice Bucket Challenge Returns - This Time for Mental Health
After more than a decade, the Ice Bucket Challenge has made a powerful return, now focused on raising awareness for mental health. Originally launched in 2014 to support ALS research, the revived challenge - led by students at the University of South Carolina - encourages participants to speak up about mental wellness, donate to related causes, and spread the message online. With a fresh purpose and viral momentum, it's inspiring global conversations around mental health advocacy and support.